#MidnightsTaylorSwift: She has done it again. Taylor Swift dropped her newest album last night and Twitter users are filling the feed with memes and reactions to the album.
How brands can jump in: If your brand is a Swiftie, you need to join this conversation! To avoid any legal repercussions, avoid mentioning her by name or recreating the album cover. Other possible ways in could be alluding to the album by using track names, referring to a popular lyric, or even referencing the time midnight.
#49ers: Last night, right before Taylor dropped her album, the 49ers dropped some equally exciting news, sharing that they had traded with the Panthers for running back Christian McCaffery in exchange for draft picks.
How brands can jump in: Brands that are deep into Football Twitter, this might be one to comment on! As always, avoid using team and player names, but referencing the trade itself is fair game.
7 MORE SONGS: Taylor Swift surprised us all last night by dropping 7 additional songs at 3am, calling it the "3am version" of her album Midnights.
How brands can jump in: Again, all the Swifties, this is your time to shine. Hop into this conversation by sharing your reaction to the additional 3 songs or even make a joke about it using your brand.
a reality show where...
What it is: In this trend, Twitter users start their tweets off with "A reality show where" followed by very specific scenarios that reference pop culture or simply things that they'd find amusing to see as a reality TV show. I must say, I'd watch all of these.
How brands can jump in: How would you incorporate your brand into a reality TV show? Is your brand mascot doing something that taps into a consumer truth? Maybe the consumer is the focus of this make-believe reality TV show. Get imaginative and have fun with this one!
Examples: 1, 2, 3
Urgency level: Medium! This is an evergreen trend that’s having a bit of a moment right now. It’ll be around for a while.
New Singles:
"Paid Up" - Lil Mosey
"Take Shots" -A Boogie wit da Hoodie ft. Tory Lanez
"Element" - David Guetta & MORTEN
"Liquor" - Babyface ft. Kehlani
"Let it Die" - Ellie Goulding
"Winter Solstice" - Phoenix
New Albums:
Midnights - Taylor Swift
The Car - Arctic Monkeys
The Loneliest Time - Carly Rae Jepsen
Takin’ It Back - Meghan Trainor
This is your sign to pay attention to women’s sports! Not only are they amazing, but the NWSL continues to set attendance records ⚽️
A deep dive into what counts as a Bestseller 📚
Time to give groupies credit for their effect on culture ✨
Check out the world's top 10 street photographers of 2022 📸
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