#ProofLive: The ARMY comments and celebrates BTS after the band promotes its newest album PROOF with a live performance and interview by Anderson Paak.
How brands can jump in: If your brand has ties to K-Pop or your community manager is an ARMY member, join the conversation by celebrating the band’s live performance and latest album.
The Spot: Spider-Man fans are taking to Twitter to comment on the first look of the super villain, The Spot, as they continue to anticipate the release of Spider-Man: Across the Spider-Verse.
How brands can jump in: This one is for the Marvel fans out there. Jump into the conversation by making reference of the supervillain and sharing the anticipation about the upcoming film. Make sure you stay away from directly naming any character or the film itself.
#stockmarketcrash: Global markets tank and Twitter users are taking to the site to express their feelings about the economy.
… But Romantically
What it is: This trend is all about romanticizing the things that aren’t normally seen as romantic. The trend began with users letting their followers know that they used the words “bro” and “dude” in a romantic way but it has grown into being used with any thing, word, or phrase. The more random the better.
How brands can jump in: It couldn't be easier to jump into this trend, just write any word or phrase and follow it with "... but romantically" and you're done! The humor in this trend is that you're romanticizing random things that aren't typically romantic, so don't be afraid to get random. You can use the name of a product, service, or simply your brand, it can't get easier than that!
Examples: 1, 2, 3
Urgency level: Mild: This trend has come and go but convo about it has been picking up more lately, so if you haven't jumped in it yet, this is your sign to!
Monday: Eat Flexitarian Day, National Men's Health Week, National Pet Wedding Week
Tuesday: International Bath Day, National Bourbon Day, National Strawberry Shortcake Day, World Blood Donor Day
Wednesday: Nature Photography Day, National Smile Power Day, World Elder Abuse Awareness Day
Thursday: Art Basel Day 1 (June 16-19), Fresh Veggies Day, National Fudge Day
Friday: National Apple Strudel Day, National Eat Your Vegetables Day
Saturday: International Picnic Day, International Sushi Day, National Wanna Get Away Day, Sustainable Gastronomy Day
Sunday: Father's Day, Juneteenth, National Martini Day, National Watch Day
Monday: World Refugee Day, National Ice Cream Soda Day, National Take Your Cat to Work Day, National Vanilla Milkshake Day
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This addictive Instagram account of a sausage. Yes, you read that right.
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