Arizona / McCain / Brian Kemp: Twitter users continue to discuss ongoing elections in Arizona and Georgia
What brands should know: N/A - stay away from this one but monitor it on an ongoing basis
G20: Twitter users are discussing the G20 meeting of political leaders from around the globe
What brands should know: N/A - stay away from this one but monitor it on an ongoing basis
Taylor Swift / The Eras: Swifties are gearing up for TS' The Era's tour, with tickets going on presale today
How brands can jump in: Jump in and join the conversation around presale or re-visit the horrors of ritualistic chanting at Taylor's gatherings if that's your vibe.
Add Music to your Instagram photos
What it is: Instagram has added the capacity to add music to still image posts, providing another way to integrate music into the IG experience, stating 'Instagram has added the capacity to add music to still image posts, providing another way to integrate music into the IG experience.' This update comes on the heels of many popular TikTok trends involving slide shows of still photos accompanied by trending sounds - read more here.
How brands can jump in: Consider creating and following TikTok trends that fit this new feature across IG to increase visibility of content and extend the life of in-feed posts. Always ensure that you have the rights to use any song and photo which is posted to your brand’s page.
Urgency level: Evergreen - this is a new feature and we'll see how and we should know more in the coming weeks if wide-spread adoption occurs, or if the proverbial kids stick with TikTok
Who they are: Nik Bentel is a New York-based artist/designer known for taking everyday objects and turning them into fashion pieces and works of art. His most popular product of recent was a Barilla Pasta Box purse and he recently partnered with Absolut Vodka to bring their espresso martini handbag to life.
Why we love them: They limit products to 200, they release once a month so their audience is well-tuned to monthly drops, and the product is incredibly endemic to social and SO GOOD.
For sale: The house from 'A Christmas Story'
Christina Applegate celebrated the unveiling of her Hollywood star alongside Katey Sagal and David Faustino
Report: Apple’s mixed reality headset is just a few months away
NASA's new Artemis moon rocket is once again being readied for its first flight : NPR
Thanks for reading! Today’s issue was created by Evan Brown and Sophia Krivatsy. Want to subscribe? Reply to this email to get on this list.