Angela Lansbury: The beloved star passed away yesterday.
What brands should be aware of: People are paying tribute and sharing their love for the award-winning legend who was a titan in the acting industry. Avoid unless it directly relates to your industry.
#ChainsawMan: The hugely popular manga has made the leap to anime with the first episode premiering yesterday.
How brands can jump in: If your brand is in the manga/anime spaces or can play with referencing the demonic characters, chainsaws, or cute dogs--have at it! Just stay clear of any IP-related issues.

Negroni.....spagliato....with prosecco....
What it is: Over the weekend, a video of House of the Dragon Actors Emma D’Arcy and Olivia Cooke discussing cocktails went viral for D'Arcy's hypnotic cadence while describing the classic Italian drink. Viewers, especially within the WLW space, are obsessed— referencing and memeing the drink/ interaction everywhere.
How brands can jump in: While linking to the main video may cause IP/restriction issues for brands, people are just referencing the drink in copy. This could be a fun way to engage with fans if your brand is allowed to mention alcoholic beverages, or if your brand plays within queer spaces.
Examples: 1, 2, 3
Urgency level: Much like a dragon's flame, this one is HOT. Don't miss the chance to reference it.

Easy Bake Battle: 10/12, Netflix
Big Shot: 10/12, Disney+
The Mole: Now Streaming, Netflix
Friend of the Family: Now Streaming, Peacock
Halloween Ends: 10/14, Theaters or Peacock Premium
Rosaline: 10/14, Hulu
Till: 10/14, Theaters
Grimcutty: Now Streaming, Hulu

Looking for a scary movie this fall? Here's a list. 🎬
If you are obsessed with all things pumpkin spice like us, you'll want to check this list of products out now. 👀
Fashion in the metaverse? The brands are starting to make their mark. 👗
Christina Aguilera announced she's launching a new music video for her hit song "Beautiful" 🎵
Thanks for reading! Today’s issue was created by Myles Daigneault and Aubrey Burrough. Want to subscribe? Reply to this email to get on this list.


