Brockhampton - the hip hop collective, who recently announced their break up, released their final album "The Family".
How brands can jump in: If you brand is a music lover, this is a great opportunity to jump in on your favorite tracks.
Thundersnow - the forecast for some parts of the US is literally thunder and snow.
How brands can jump in: Fans may want to grab some of their favorite brand's products before staying in during a thundersnowstorm. You can also take a stab at naming your own forecast - cloudy with a chance of Sour Patch Kids, anyone?
National Take A Hike Day - today we celebrate taking hikes.
How brands can jump in: You can use National Take A Hike Day to show your love for the great outdoors, or by literally telling someone to take a hike.
Green Screen Sandwich
What it is: TikTok creators are using CapCut (TikTok's free video editor) to green screen different things (album cover, movie scenes, and more) on a sandwich spread. The video shows someone taking a jar with a green screen effect on it out of the fridge, opening the jar, and spreading a green screen onto a piece of bread.
How brands can jump in: You can green screen your brand or other elements of your brand to make this trend work for you!
Examples: 1, 2, 3
Urgency level: Warming up...this trend hasn't reached it's peak yet. Jump in soon!
What it is: There's been a boom in online coaches giving career advice on TikTok and Instagram. Workfluencers are quickly rising in power. These "career coach" influencers are not professionals. They will share how to negotiate a higher salary and overall revolutionize young womens' relationship with work, though.
What we can learn: TikTok has offered a platform for innovation, yes, but it has also offered a platform for rebranding former trends. The girl boss is now a career coach with a ring light and a front-facing camera, telling you the four questions you MUST ask in your next interview. The content is marketed almost exclusively to Gen Z and Millenial women.
How to prepare for life after Twitter.
The layoffs continue, with Amazon this time.
Jimmy Fallon addresses trending #RIPJimmyFallon hashtag in Tonight Show monologue.
Yellowstone and the culture wars.
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