#FieldofDreamsGame: Last night, the Chicago Cubs beat the Cincinnati Reds at the Field of Dreams game.
How brands can jump in: If your brand is big into baseball, this is a moment you will want to tap into! This game pays homage to the 1989 movie "Field of Dreams" and takes place in Iowa near the original "Field of Dreams" field used in the movie. While most brands likely can't say "Field of Dreams," there are some creative ways in like talking about the pinstripe jerseys they were wearing.
#Barbz: Nicki stans, this is our time! Nicki Minaj has released a new single "Super Freaky Girl"
How brands can jump in: Barbz brands, this one is for you! What is your brand's reaction to the new song or are there any lyrics you can creatively use? The Barbz community is super active on Twitter so get this one in while it's hot!
Sturgeon Moon: The last supermoon of the year was last night and those who caught it are sharing their pictures on Twitter.
How brands can jump in: Did your brand catch the super moon last night or maybe there was a reason they didn't? Maybe you could even make your brand look like the super moon.
___ gf and ____ bf
What it is: In this trend, Twitter users are creating hypothetical couples that show opposite or complementary characteristics. While some of the tweets play into popular relationship stereotypes like "driver bf and gives bad directions gf" others zero in on specific traits of their partner or couples they've seen in real life.
How brands can jump in: For this one, use your consumer truths to play into the trend! How do people in relationships usually interact with your product? Are they hiding it from the other person or eating all of it? This trend doesn't have to be hetero-normative and you can even do two different types of best friends. Plenty of ways to have fun with this one!
Examples: 1, 2, 3
Urgency level: This one has been hot lately, but it will likely become evergreen.
New Singles:
"Super Freaky Girl" - Nicki Minaj
"Hoodie" - Ari Lennox
"Day n Night" - Afrojack
"MUTUAL FRIEND" - Jessie Reyez
"Sunshine" - Tyga
"El Que Espera" - Anitta, Maluma
New Albums:
Traumazine - Megan Thee Stallion
Ivory (Marfil) - Omar Apollo
KEYS II - Alicia Keys
Unwanted - Pale Waves
The future of sports broadcasts is drones and I'm here for it.
The story behind how we all started chugging Apple Cider Vinegar in the morning.
QR code haters look away because they're proving to be effective in ads.
Thanks for reading! Today’s issue was created by Michaela Landry and Steph Caruso. Want to subscribe? Reply to this email to get on this list.