Tomorrow is Election Day: November 8th, 2022 is election day. Twitter users are urging each other to vote, sharing voting resources and political opinions.
Twitter TOS: Twitter users are responding to Elon's sudden enforcement of parody guidelines. After a mass suspension of impersonation accounts without warning, users are left to wonder what his commitment to free speech is really about.
#Liverpool: Twitter sports fans are gearing up for the UEFA Champions League last 16, where Liverpool will face Real Madrid for the 3rd consecutive season.
How brands can jump in: If your brand is a football (soccer) fan with an interest in the UEFA, this is your time to shine!! Ask your followers what they're looking forward to with the big game. Best to keep a neutral POV, avoid referring to players by name or choosing sides.
mentally i'm here
What it is: Twitter users are sharing a gif, screenshot, or video of a relatable moment in film/tv or pop culture with the text "mentally i'm here." Users are pulling from recognizable source material (cult classic films, music videos, pop culture/paparazzi photos) as a means to share their vibe/mood with followers or showcase a notable scene they feel a connection to.
How brands can jump in: This is a great trend that all brands can jump on. Low risk, with easy tie-ins to branded content. Pulling a top-performing piece of content (that you have the rights to use), or an iconically positive/funny moment in organic social are sure-fire wins. Stay relevant (!!!) and make sure your audience can connect to it.
Examples: 1, 2, 3
Urgency level: Low. This is an evergreen trend that’s come back to popularity and is sure to continue cycling for a minute. Take your time with it.
Monday: National Cancer Awareness Day, World Kindness Week, National Hug A Bear Day
Tuesday: Election Day, National Cappuccino Day
Wednesday: National Fied Chicken Sandwich Day, World Freedom Day, Chaos Never Dies Day
Thursday: National Vanilla Cupcake Day, World Quality Day, World Usability Day
Friday: Veteran's Day, National DTC Friday, National Education Day, National Sundae Day
Saturday: Get Outdoors Week, National Hunger & Homeless Awareness Week, National Happy Hour Day
Sunday: World Kindness Day, Remembrance Sunday
Monday: National Pickle Day, International Girls Day, Global Entrepreneurship Week
In this recent TikTok, Merlin the pig shares his 2 favorite buttons 🐽💃
Daniel Radcliffe in Weird: The Al Yankovic Story We're here for it!
Aaron Carter sadly passed this weekend. Remember him with this chart-topping hit Aaron's Party (Come Get It).
Thanks for reading! Today’s issue was created by Nick Ashkenis and Steph Caruso. Want to subscribe? Reply to this email to get on this list.