#RandomActsOfKindnessDay: February 17 is random acts of kindness day, in order to start making kindness the norm. Twitter users are using this hashtag to share there is still so much kindness in the world!
How brands can jump in: Tweet out kind words, share different ways your brand has done a kind act, or even do a giveaway!
#OpeningDay: It's Opening Day for College Baseball. The NCAA baseball season begins on Feb. 17 at the College Baseball Showdown at Globe Life Field in Arlington and features Texas and Vanderbilt baseball.
How brands can jump in: Brands that have consistently participated in college sports talk this one's for you! Wish your favorite team good luck on their season (without mentioning them directly).
Presidents Day: Its Presidents Day weekend, so many users are tweeting out their long weekend plans and some worthy sales happening over the weekend.
How brands can jump in: Share your excitement for the long weekend or tweet out how your long weekend plans include your brand!
i'm a girl who loves....
What it is: TikTokers are using a sound from a Britney Spears interview where she shares that she's a girl who loves the simple things in life. The posts are typically carousels with two slides: the first being a photo of the user with the text "i'm just a girl who loves..." and the second showing another photo of themselves with all of the things they love.
How brands can jump in: While we don't recommend brands use this audio, you can mimic the style of this trend by sharing a two-frame carousel that starts with "i'm just an X who loves..." and then sharing what things your brand loves on the second frame.
Examples: 1, 2, 3
*Note, these examples are viewable on phone only.
Urgency level: Medium - this one’s been around for a bit but is turning into an evergreen trend.
New Singles:
"A&W" - Lana Del Rey
"No Time Wasted (feat. Future)" - Polo G, Future
"Lottery (feat. LU KALA)" - Latto, LU KALA
"Heaven" - Niall Horan
"Float (feat. Seun Kuti & Egypt 80)"- Janelle Monae
"Blindsided" - Kelsea Ballerini
New Albums:
Quest For Fire - Skrillex
TRUSTFALL - P!nk
Desire, I Want To Turn Into You - Caroline Polachek
Rihanna and her nine-month-old are on the cover of Vogue and we're in awe! 🤩
Everything you need to know about the "boyfriend air" and why girlfriends on TikTok are talking about it.
After the train derailment in Ohio, TikTokers say they have a place in reporting the news.
Apple is releasing iOS 16.4 and here's everything from emojis to the home screen changed with the newest update.
Thanks for reading! Today’s issue was created by the CTF team. Want to subscribe? Reach out to Steph Caruso and Shelby Jacobs.