Calvin Harris / Khaled: Twitter is celebrating today's new music drops, with Calvin Harris + Khaled winning the battle of conversation dominance.
How brands can jump in: If your brand or audience loves music, celebrate in this weekly tradition.
Happy Friyay / #FridayFeeling / #FridayKiss / Good Friday / Finally Friday / Today is Friday / It is Friday: We usually avoid trends that celebrate the days of the week, but today Twitter is FEELING it.
How brands can jump in: Get into that sweet Friday vibe. Celebrate the end of the week and prompt fans to share what they're looking forward to this weekend.
you have to name your firstborn after _______
What it is: In this trend, Twitter users are asking "You have to name your firstborn after ____. What are you naming them?" These are a great way to see what your followers’ interests and behaviors are. Can range from any behavior or interest like naming your firstborn after something you last ate to your favorite color.
How brands can jump in: Since these can be a range of various consumer behaviors of your brand, try one like the example above asking about the last time they encountered your brand or their favorite aspect of your brand.
Examples: 1, 2, 3
Urgency level: Low (for now) - We're forecasting this evergreen format is pick up. Be among the first brands to hop in!
New Singles:
"Bad Decisions" - Benny Blanco, BTS, Snoop Dogg
"Twin Flame" - KAYTRANADA, Anderson.Paak
"Obsessed" - Calvin Harris, Charlie Puth, Shenseea
"STAYING ALIVE" - DJ Khaled, Drake, Lil Baby
"MATERIAL GWORRLLLLLLLL!" - Madonna, Saucy Santana
"hover like a GODDESS" - WILLOW
New Albums:
Funk Wav Bounces Vol. 2 - Calvin Harris
All 4 Nothing - Lauv
Curtain Call 2 - Eminem
The Cut is out here doing the important work of ranking the himbos in the new movie Bullet Train.
Here's a list of things Queen Ashley Tisdale can't live without.
Nothing tops this romance: this woman found a photo of her and her husband together 15 years before they officially met.
Thanks for reading! Today’s issue was created by Janel Ilagan and Steph Caruso. Want to subscribe? Reply to this email to get on this list.