Constitution: Twitter users are reacting to former President Trump calling for the termination of the Constitution as a means to overturn the 2020 election and reinstate him to power.
Cowboys: Football fans revel in the Dallas Cowboys win against Indianapolis Colts.
How brands can jump in: If your audience follows sports, consider acknowledging the drastic win by Dallas (54 - 19) but asking followers what they thought of the game. Remember not to reference any players directly.
Mbappé: Twitter users react to a photo of France football players Mbappé and Giroud.
How brands can jump in: Find someone who looks at you the way Mbappé looks at Giroud" is a meme format that brands can easily jump in on. Sports affiliated or not, a simple tweet showing the brand lover with mascots or products will gain traction.
let them vacation at white lotus
What it is: Mike White's White Lotus on HBO follows the stories of guests staying at White Lotus resorts around the world. These characters are written around the stereotypes you'd find at an expensive resort and highlight the toxic personality traits & drama-infused dynamics between guests. With the hype surrounding season 2, Twitter users are sharing their thoughts on which notable tv/movie characters would make for iconic guests at a White Lotus resort.
How brands can jump in: Here's an opportunity for brands to bring forward their mascots as suggested guests of the resort. This a great way to drive relevancy and showcase the brand in a humorous light-hearted way.
Examples: 1, 2, 3
Urgency level: Medium! This trend is cyclical as the show airs on Sundays. Next week is the Season 2 finale so don't wait too long to dive in.
Monday: International Volunteer Day, Celebrate Shelter Pets Day, World Soil Day
Tuesday: National Microwave Oven Day, National Day of Remembrance and Action on Violence Against Women
Wednesday: National Joy Day, National Pearl Harbor Day of Remembrance, National Letter Writing Day
Thursday: National Brownie Day, National Blue Collar Day, Bodhi Day
Friday: National Pastry Day, Genocide Prevention Day, Christmas Card Day
Saturday: Human Rights Day, Nobel Prize Day, National Lager Day
Sunday: UNICEF Day for Change, Holiday Food Drive for the Needy Animals Day
Monday: Gingerbread Decorating Day, Universal Health Coverage Day, Green Monday, International Day of Neutrality
Miss Keke Palmer puts rumors to rest 🤰🏽❤️
Pepsi + Milk = Pilk? Lindsay Lohan is #back in this new Pepsi holiday campaign.
Kanye digs a deeper hole for himself and it's getting scarier by the minute.
Top gifts to buy before they sell out! Thank you trend forecasters!! 🛍
Thanks for reading! Today’s issue was created by Nick Ashkenis and Steph Caruso. Want to subscribe? Reach out to Steph Caruso and Shelby Jacobs.