
Beyoncé: The queen is BACK! 👑 Her new album Renaissance is out now!
How brands can jump in: If your brand is part of the beyhive, you'll want to be sure to jump on this one. Take a listen through the album and see if there are any lyrics you can reference in your caption. Or just simply pay homage to the queen and rejoice that there's new music.
Bad Bunny: Yesterday marked the first day of his three-day concert series in Puerto Rico and Twitter users who were there or watched from afar on YouTube Live and Twitch are talking about his crazy performance.
How brands can jump in: Brands that have been supporting Bad Bunny - this one is for you. You'll want to show your support, especially since he'll be making his way over to Yankee Stadium soon in August (yes, I have tickets).
Mega Millions: The current Mega Millions jackpot is estimated to be 1.1 Billion. Yes, with a B. This is the second-largest pot in the history of the game and with the winning numbers being pulled tonight, people are excited at the possibility of winning.
How brands can jump in: What would your brand mascot do if they won the jackpot? Or how many of your brand products could you buy with 1.1 Billion? Lots of potential ways to have fun with this one!

the "__" in my name stands for...
What it is: In this trend, Twitter users are explaining what a specific letter in their names means by saying "the __ in my name stands for...". Definitions have been all over the board, ranging from humourous to sassy.
How brands can jump in: Use this format to share with your followers what a certain letter in your brand's name could mean. Maybe it taps into a consumer truth or a popular saying associated with your brand.
Examples: 1, 2, 3
Urgency level: Like an avocado, this one is perfect right now, but will become old in a few days.

New Singles:
"DESPECHÁ" - ROSALÍA
"New to You" - Calvin Harris feat. Normani, Tinashe & Offset
"Coast" - Hailee Steinfield feat. Anderson.Paak
"Rooftops" - Surfaces
New Albums:
Renaissance - Beyonce
Surrender - Maggie Rogers
Multiverse - Wiz Khalifia
Oh My Mind - modernlove.

As we dance into the weekend, here's Rolling Stone's Top 200 Dance Songs of All-Time and I've even included the Spotify playlist to be the soundtrack for your Friday 🕺
If you've ever wondered why in the world everyone is wearing NASA-branded clothes, this article is for you 🧑🚀
Since I'm that person who cannot watch shows without subtitles, this deep dive into how Gen Z became obsessed with them was a good read 📺
I won't lie, I thought about purchasing this laptop harness a little too long 😅
Thanks for reading! Today’s issue was created by Michaela Landry and Steph Caruso. Want to subscribe? Reply to this email to get on this list.


