Taylor swift leak: Taylor swift's highly anticipated Album is the latest victim of a leak
How brands can jump in: This is usually a sensitive subject for artists so proceed with caution and be sure to use this moment to support the artist and celebrate fans choosing not to listen yet.
The NBA: last night was opening night for the 2022-2023 NBA season and it's all over twitter's trends
How brands can jump in: If your brand is associated with the NBA, celebrate this moment with fans and give predictions
Canada Dry: the internet is in one of their famous debates, this one over the superior ginger ale brand.
How brands can jump in: Have a strong opinion on this? Can't tell the difference? Hop in the convo as a brand authority on the matter and see how people react.
You're laughing? ___ and you're laughing?
What it is: You're Laughing" refers to a series of memes based on a memorable quote said by the 2019 film Joker character Franklin Murray. Online, the quote has been used by twitter users in memes to condemn people laughing at various issues, with the meme usually used ironically, or as an over dramatization of something insignificant happening.
How brands can jump in: What is something happening, either big or small, that your brand would condemn for laughing about? Is there a certain fan behavior or product that fans would relate to seeing in this meme format?
Examples: 1, 2, 3
Urgency level: Warm! This evergreen trend has been making its rounds since the movie appeared in 2019 but it's a great format to hold on to when needed
Acapulco (season 2): 10/21 Apple TV+
Somebody Feed Phil (Season 6): 10/18, Netflix
The Vow (Part 2): 10/17, HBO Max
Black Adam: 10/21, Theaters
Ticket to Paradise: 10/21, Theaters
My Policeman: 10/21, Theaters
Raymond & Ray: 10/21, Apple TV+
Christian Girl Fall Queen Caitlin Covington is leaning in.
Dollar oysters could not withstand inflation.
How the taco became the crown jewel of Mexican cuisine for Americans.
Thanks for reading! Today’s issue was created by Shelby Jacobs and Aubrey Burrough. Want to subscribe? Reply to this email to get on this list.