US Soccer: US Soccer along with the USMNT and USWNT have agreed to collective bargaining that will ensure equal pay for games and for World Cup prize money.
How brands can jump in: Best not to jump in with anything here.
Howard Stern: Harry Styles appeared on the Howard Stern show to talk about his new album, upcoming tour, and more.
How brands can jump in: Harry stans, time to hop in again! With his new album coming out this Friday, anticipation is at an all-time high.
Madison Cawthorn: The polarizing incumbent Congressional Representative lost the Republican primary in North Carolina's 11th district last night.
How brands can jump in: Not something to jump into here.
"and is this [blank] in the room now?"
What it is: Twitter users are poking fun at one another with the question above as a way to deny the existence of something. Whether that be the motivation to be productive, having friends, or something you need to achieve, by asking if it's "in the room now" users are claiming that whatever you see/believe, doesn't actually exist.
How brands can jump in: Use this to deny a specific behavior that fans may have about your brand or product, spinning it so your brand is painted in a positive light
Examples: 1, 2, 3
Urgency level: Mild! This trend is pretty evergreen so another good one to hold on to if you need it in the future
Conversations With Friends: 5/15, Hulu
The Circle: Season 4: 5/18, Netflix
Downton Abbey: 5/20, Theaters
Senior Year: 5/13, Netflix
Electric Scooters? Of course, we now professionally race them.
RIP Trends - let’s get into the idea of what a trend is and why they aren’t as trendy as you may think.
A look into the struggles of the "FreeLunch" Grub Hub deal.
The Power Pose works.
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