
#GoldenGlobes: Twitter/X reacts to last night's Golden Globe Awards.
#JoshAllen: Football fans praise the quarterback for leading the Buffalo Bills to win over the Miami Dolphins 21-14.
Jo Koy: Jo Koy hosted the Golden Globes, and users on Twitter/X aren’t impressed.

His, Hers, Mine, Theirs
What it is: This trend is all about highlighting the difference between you and someone in your life by showing off different items you both own and that are meant for the same purposes. The items can be anything from wallets, keychains, coffee mugs to running shoes. To participate in this trend, take photos of both items side by side and post them on TikTok as a slideshow. Make sure you label which item is yours and which is theirs.
What brands can learn: This trend is perfect for any brand, especially if you want to show off different products and what they might say about the customer who owns them. It can also be a fun way for your social admins to show off their personalities on TikTok and get more personal with your followers while still keeping a focus on your brand. This trend is a bit evergreen but has been picking up more traction in the past couple of weeks.
Examples: 1, 2, 3

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